Nabil Hayari and Hugues Alard, in the spirit of the yearly renewal of fashion collection, opted for a new fragrant start with the launch of three “eaux fraiches”, which radiate the savoir-faire and the prestige of Hayari Paris. The finest fabrics, indispensable raw materials for the Hayari Paris glamour dresses, prime the inspiration for the trilogy. The ‘toile de Jouy’, one of the fabrics manufactured by the Jouy workshops in Jouy-en-Josas near Versailles since the 18th century, symbolizes the French art and tradition. Such fabrics printed with colored floral patterns uniquely illuminate the three fragrances. While the fabrics narrate exotic stories, the choice of the featured ingredients provides the style.


Harvested and carefully selected in the south of France, the ingredients underline the sublime and inspiring nature of the perfume created by Nabil Hayari and Hugues Alard. Fittingly called “Source Joyeuse”, the first new fragrance is presented as citrus and mint based perfume. The second version is a more aromatic one and the third one completes the unisex trilogy by a fruity indulgence. A new bottle engraved with the logo of the brand symbolizes elegance, and is encased in a unique cylindrical case.


Hayari Paris pays homage to French gallantry.